Art Director, Copywriter & Strategist Duration: 10 weeks
The Brief
Create a wellness product that addresses an urgent or emerging need in the wellness industry. With mental health challenges rising and screen time at an all-time high, create a solution that is accessible, effective, and scalable.
Vohm breaks the cycle of screen-based overstimulation solutions: it is a tactile breath guide that requires you to flip your phone over, removing the screen from the equation entirely.
Inhale White
Rise Yellow
The color palette is rooted in calm, earthy tones, while added texture amplifies the tactility of the product, making every interaction feel intentional and grounding.
Unwind Pink
Exhale Orange
Grounding Green
Base Brown
Base Light
A minimal app handles initial setup: after that, no screen needed. In moments of chaos and overwhelm, Vohm gives you the simplest, most grounding solution that exists: your breath.
The Result
I was flown to Dubai to represent Vohm at the Global Wellness Summit 2025: "the most important global conference on the business of wellness." We won a $3,000 prize to continue innovating!
Team: Richmond Akurugu, Gabi Goldfarb, Luka Nakata and Riya Shah
Awards & Press
Global Wellness Summit 'Shark Tank of Wellness' Student Competition Vohm: Second (2nd) Place Winner
American Advertising Awards Attending the Gala 2026 to find out what we have won soon!
